English
  • English
  • Français
  • русский
  • El español
Your position:Home> News>Trade show in Hongkong>What is the difference between gift box packaging and general product packaging?

What is the difference between gift box packaging and general product packaging?

From:Honge Package Co.,Limited     Release time:2019-10-16

Overview:First of all, the custom printing gift box packaging should meet the time and occasion when the gift is presented. For example, on Valentine's Day, a lot of; gift packaging design will appear romantic elements such as roses, love, balloons to enhance the festive atmosphere.


(1)gift packaging design is more targeted.

First of all, the custom printing gift box packaging should meet the time and occasion when the gift is presented. For example, on Valentine's Day, a lot of; gift packaging design will appear romantic elements such as roses, love, balloons to enhance the festive atmosphere.

Secondly, custom printing gift box packaging is used to give friends and relatives, so the design style should pay attention to the target audience. If it is a young woman, it should conform to their general aesthetic, and can use pink and soft yellow color.

(2) gift packaging design has more local cultural characteristics

As a medium of emotional communication, gift box packaging design produces a kind of emotional and cultural appeal and shock, bearing the national cultural spirit of a country. Such as aesthetic inclination, folk customs, etc., fully embodies the comprehensive culture of gift packaging.

As a gift item, the gift is designed to better adapt to the choices and recipients of consumers in different places, and pay more attention to national and local cultural characteristics. In particular, some products have strong local cultural characteristics, and their packaging design should pay attention to the performance of such local characteristics. Such as: Fujian tea, Shaoxing Huadiao wine, Jingdezhen ceramics, as well as China's Chinese herbal medicine, chopsticks, four treasures, etc., in the form of gift packaging design should fully reflect the local flavor and national characteristics. For example, the smooth, complete meaning and formal integrity and symmetry of Chinese gift packaging design style are also the psychological characteristics of our people's hearts and the relatively conservative social consciousness, as well as the refraction of Chinese national cultural characteristics.

custom printing gift box packaging

(3) Gift packaging design pays more attention to emotional needs

Ordinary product packaging design pays more attention to the use of its needs and the transmission of product information. The design of gift packaging has its own particularity, which not only conveys the inherent information of the product, but also plays a media role in enhancing the emotional communication between people. Therefore, in its design should pay more attention to its emotional needs. Emotion is the appeal point of gift packaging design, to express the meaning of the gift, emphasizing the emotions, people can enter the aesthetic sentiment while accepting the visual effect of the gift packaging. Consumers not only want to use the material function of the gift itself to express their emotions, but also rely on gift packaging to pin their own good wishes, which is the most important feature of gift packaging.

Message BoardPlease write down your question and we will respond to you within 24 hours.